I charge $150 per hour.
This needs to include travel time, shooting time, and post-production time. In these digital days, the post-production time is often as long as the actual shooting session. In most cases, I give clients all usage rights to the images (which raises a few eyebrows among other photographers).
Here are some examples of how costs often work out in real life:
A Group of Office Portraits
- Travel to and from your location: $150
- 3 hours of photo sessions at your location: $450
- 3 hours of download, post-processing: $450
- TOTAL: $1050
A Family Photo Session
- Travel to and from your location: $100
- 2 hours of photography at your home or other locations: $300
- 2 hours of download, post-processing: $300
- TOTAL: $700
A Product Shoot in My Studio
- Pre-planning of shots needed: $150
- 2 hours of photography: $300
- 2 hours of download, post-processing: $300
- TOTAL: $750